Laurent Chanez

Director

Benetton

Unhate Watch the film

OLG

Your Horse Watch the film

Kenzo

Flowers Watch the film

Lexus

The Pursuit of perfection Watch the film

Hollywood sphere

Video Watch the film

Tommy Hilfiger

True Star Watch the film

Drama and intensity captured

Laurent has to his name a remarquable number of films that have become iconic in the advertising industry, some of them having even crossed the line and entered in our collective memory.

That is the case for his film “Flower” for Kenzo, which won an Epica award—that lady, dangling and floating over a field of poppies, that’s him—, or more recently the Benetton film created as part of his roaring “Unhate” campaign, an emotionally charged piece exploring the precarious and complex equilibrium between Love and Hate in an ascension of intense images combining moments of extreme conflicts with passionate embraces, kisses, and caresses.

His trademark: a recognisably stunning and powerful imagery which captures drama and intensity, a relentlessness and a capacity in finding beauty in anything—and everything—, and a totale and perfect mastery of the technique that always allows him to explore new things.